fbpx

BLOG the cogwheel

How marketing funnels actually work

How marketing funnels actually work

The best way to imagine a marketing funnel is as your customer’s journey with your website. The funnel describes every stage of contact as they take an automated tour of your business and your product offering or service. Your funnel handles everything from the initial point of contact to harvesting data, introducing the product line, …

7 Tips For Building Your LinkedIn Profile

7 Tips For Building Your LinkedIn Profile

LinkedIn has grown to be one of the most widely-used social media platforms in the world, even with it’s “business only” concept. More accurately, it’s likely because of this concept that it still continues to grow. It gives LinkedIn a unique quality when other platforms are starting to blend together. LinkedIn is the place to …

Top 8 Paid and Free Tools for Recording Yourself

Top 8 Paid and Free Tools for Recording Yourself

Video recording has become much more critical in the business world over the last several years. So much so that it’s now almost expected if you want to present yourself professionally. It’s the quickest way for someone to get an understanding of who you are and what you do. It used to be very expensive …