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3-Stage Sales Funnel Content Types

3-Stage Sales Funnel Content Types

If you are familiar with marketing, chances are, have come across various sales funnel strategies. It might’ve been your own company using them or some other company reaching you – but it is impossible not to have seen a sales funnels stage at some point. In the digital marketing era, sales funnels play an extremely important role. It is …

Practical Tips For Mastering The Art of Cold Emails

Practical Tips For Mastering The Art of Cold Emails

There’s a good chance you harbor hate for cold emails. Suddenly, you log in to your email and find it flooded with emails. After that, you check the subjects and senders and get disappointed, because they all are commercial, irrelevant and unattractive. Ironically, despite you hate such cold emails, when running a business, you have …

How To Use The Law of Reciprocity When Cold Calling

How To Use The Law of Reciprocity When Cold Calling

Reciprocity is one of the human’s nature. We are wired for it. How does it feel to call someone to get to work? For example: calling a friend to complete an ongoing group assignment. They will be irritated, or at least in a bad mood, because they have to work and you’re the person pushing …

Serving The Right Content To The Right Audience

Serving The Right Content To The Right Audience

When you watched TV as a kid, which ads did you focus on most? Ones with chips, toys, chocolates, or magic in it, right? That’s content. After getting brainwashed for long, you rushed to your parents asking for the items. And at one point, your parents bought you those. Similarly, your parents were also interested …